Trading Gossip: Make your tea from a twecipe

WE KNOW many of the high-flying executives reading this right now are so busy that some days they don’t know whether they’re coming or going.

Eating healthily is a real challenge. Who wants to plough through complex recipes when they’ve spent all day as a corporate tiger?

Well, Prescot-based cooker manufacturer, Belling, has come up with the answer – the first-ever Twitter recipe book.

Seasoned tweeters will be aware that the maximum length of a message is 140 characters.

So each of the 50 recipes in the book is just 140 characters long. Each “twecipe” was crowdsourced via the social media site and all proceeds will go to the food charity, FoodCycle.

It features such delicious offerings as halloumi kebabs and pork and honey vegetable pastry parcels.

The recipe book was inspired by Belling research earlier this year which showed Delia Smith to be Britain’s wordiest chef, followed by Nigella Lawson and Jamie Oliver, above.

Cooking legend Mrs Beeton was the most succinct, using just 156 words to explain how to make the perfect roast.

Share

Related Stories