Shanghai expo
LIVERPOOL’S Shanghai Expo exhibition is to move to London in a fresh bid to attract investors to the city.
A “Liverpool embassy” will be set up in the capital for three months from January, 2011, city council leader Joe Anderson has told LDP Business.
The council has enlisted the help of lobby group Downtown Liverpool in Business (DLIB) to organise and run the facility.
Any potential investors who show an interest during the period will then be invited to a two-day “showcase” seminar to be held in the summer.
Cllr Anderson said he hoped most or all of the funding for the venture could be raised from Liverpool city region’s private sector.
He added: “We want DLIB to look for Liverpool sponsors to hold special events at the embassy.
“We then want to invite anyone who shows a interest to a two-day seminar here in Liverpool when we will show them the city at its best.
“I think this would be a fantastic opportunity to sell Liverpool.”
