GYM group Total Fitness has agreed a two-year sponsorship with Liverpool Ladies Football Club.
The news comes as the team shapes up for the start of the new FA Women’s Super League (WSL) season.
As part of the deal, Total Fitness will have high visibility around the ground at Liverpool Ladies FC home matches, which are to be played at Skelmersdale United. ESPN will broadcast live games and highlights programmes.
Liverpool Ladies FC will receive full Total Fitness gym membership for the squad and staff, and the provision of training facilities.
Total Fitness will also have a large presence at pre-match family fun days where young fans will have a chance to try out equipment.
Chris Done, business development manager at Total Fitness, said: “It’s a fantastic time to be involved in women’s football.”
