CHESHIRE-based Holidaybreak is planning to sell off a number of its subsidiaries in order to concentrate on its school trips division.
Holidaybreak has asked accountancy firm KPMG to look for buyers for subsidiaries that include Superbreak and Explore, leaving the Knutsford firm free to concentrate on its PGL brand, which serves the educational market.
Holidaybreak’s camping division, which trades under brands such as Eurocamp and Keycamp, is not among the businesses being earmarked for sale but, according to weekend reports, could be sold later.
Other subsidiaries that could be sold include Bookit and Djoser, the Dutch equivalents to Superbreak and Explore.
The firm’s Superbreak hotels business has suffered a 9% fall in year-on-year sales, while Holidaybreak’s adventure holidays business Explore is expected to incur a £2m loss this year largely due to disruption to trade caused by civil unrest in the Middle East and North Africa.
