HALEWOOD’S top selling Range Rover Evoque has driven 2012 sales figures for Jaguar Land Rover (JLR), the luxury car maker revealed today.
Retail sales soared by 19.17% to a total of 68,586 vehicles, and Land Rover achieved a record year with more vehicles sold last year in its history.
The XF saloon and Sportbrake models led to a strong performance from the Jaguar marque.
The Land Rover brand sold 54,480 vehicles in the UK, up almost 25% on the previous year and taking a 27% share of its market segment.
The success was driven by the first full year of sales for the Range Rover Evoque, which sold 18,119 UK units making it Land Rover’s biggest selling product in this market.
The Land Rover Discovery continued to sell well with sales up 7.4% and the brand’s flagship product, the Range Rover, posted an excellent performance for its run out year by retailing almost 4,000 units.
UK registrations for Jaguar vehicles increased 2.4% to 14,105 units, despite increasingly competitive market conditions.
The revised Jaguar XF saloon led the charge with a 10% increase in sales compared with 2011.
And JLR says it is a positive 2013 outlook for the company in the UK with a full year of XF Sportbrake sales, the launch of the XFR-S saloon and the highly anticipated F-Type two-seater sports car.
Jeremy Hicks, JLR UK managing director said: “2012 was a successful year for Jaguar and Land Rover in the UK despite an increasingly competitive market.
“We look forward to building on this performance in 2013 with the introduction of more new products – including the All-New Range Rover and the Jaguar F-Type.
“Our product portfolio is becoming stronger each year as we respond to the needs of the market and introduce additional derivatives and engine options as well as all-new vehicles.”
He added: “Both brands are supported by two of the best dealer networks in the UK and our corporate business is growing.
“This is certainly an exciting time to be leading the Jaguar and Land Rover brands in our home market.”