LIVERPOOL One insisted its balconies and balustrades met health and safety standards last night, after a man fell 30ft to his death.

Shoppers looked on as the man plunged onto a thoroughfare shortly before 9.30am yesterday.

Merseyside Police said they are not treating the incident as suspicious. An investigation is likely to centre on suggestions the man may have jumped to his death.

The man, believed to be in his 40s, was taken to the Royal Liverpool University Hospital where he died an hour later from multiple injuries.

Security staff sealed off part of the top floor of the £1bn retail, leisure and residential complex for most of yesterday. A spokeswoman said full access to the plaza was restored by 4pm.

Liverpool One said they were not implicated in the investigation, and were not part of a police inquiry.

The man landed just outside the Peacocks shop, on South John Street, metres away from the entrance to Debenhams.

Traumatised Peacocks staff were sent home and the clothes store remained shut for the rest of yesterday. Liverpool One-branded signs attached to the shop’s doors said it was “temporarily closed until tomorrow”.

A number of nearby shops also closed while emergency services cordoned off an area of South John Street.

The 3 mobile store did not reopen until the afternoon, and the Disney Store opened again at 12.20pm.

The manager of the Disney Store refused to say whether any of her staff were allowed to go home after witnessing the fall.

A street promoter who hands out leaflets to shoppers said the man landed close to where he usually stands.

He added: “He would have landed on me if I’d been here, but I didn’t start as early as usual today.