PONTIN’S has revealed plans for a multi-million pound redevelopment of its holiday park in Ainsdale.

Owners Ocean Parcs say the £100m rebuild will create over 850 park and construction jobs at the Shore Road site.

Talks are now under way with local authorities and stakeholders, prior to the submission of a detailed planning application for the scheme.

Ocean Parcs anticipates the development will take between three and five years, subject to planning application approval.

Today’s announcement is further to the £50m investment announced in February.

The new park, which Pontin's says will be “unique” in the UK, will include “next-generation” eco-friendly holiday accommodation, a hotel and conference facility, shops, bars, restaurants and cafes, and an iconic Lido and health club.

It is also intended that the facilities will be available to non- guests, further enhancing Ainsdale as a leisure and holiday destination.

Other Pontin’s holiday parks in Prestatyn, Somerset, Suffolk and Sussex are also set to undergo massive redevelopment.

Plans for the park in Prestatyn include an Ocean Spa complex, a themed amusement arcade and a bingo, betting and adult gaming facility.

The Lowestoft park, in Suffolk, meanwhile, will double in capacity and extend to over 100 acres, with a new leisure golf course and a “village centre” entertainment venue.

However, the Pontin’s in Blackpool looks set to close at the end of its current lease, as it struggles to cope with a reduction in holiday bookings.