Yachtsman Sir Robin Knox-Johnston _300
Managing director Rob Mackenzie said: “We have already secured major interest and a commitment from some of the main players in the industry.
“Our target is to attract 100,000 paying visitors, plus a further audience of up to 300,000 non-paying visitors, creating a major new event on the international boating calendar.”
Liverpool city council leader Warren Bradley said the event would capitalise on the city’s unique maritime heritage.
“Liverpool is now one of the top tourist destinations in the UK, and we will help deliver what will become one of the most successful events of its kind in Europe.”
