CABINET minister Iain Duncan Smith told Liverpool schoolgirls that no career is out of their reach.

The work and pension secretary, addressing pupils from the Belvedere Academy, said: “You can achieve your potential if you really want it.”

He was backed by education minister John Hayes, who said that proper career advice was vital to getting on the right track.

“We want to create an all- age career service to allow people’s tastes and talents and aptitudes come together,” he added.

They were present at the Westminster launch of a glossy magazine – If Chloe Can – which aims to raise the aspirations of teenage girls beyond reality TV.

It was the brainchild of Wirral West MP Esther McVey, who interviewed numerous female high achievers, from Lady Thatcher to Louise Greenhalgh, the first UK woman bomb disposal officer in Afghanistan.

Ms McVey said: “We hope this magazine will tell young people that they can achieve anything, not by just thinking about it, but by going out there and putting in hundreds of hours of hard work.”

Copies will be sent to Merseyside schools this week before being rolled out nationwide.