SALES of ale – traditionally favoured by older drinkers – are soaring among younger men and women, according to a retailer.
Bottled ales are now favoured over lager by six out of 10 men aged 21-34, while a quarter of women prefer a glass of ale over wine or spirits, the survey for Asda found.
Sales of premium bottled ales are up 22% among shoppers in their 20s and early 30s, the supermarket chain said.
Asda surveyed 18,000 shoppers for its Pulse of the Nation study in early February.
An essential read for any Liverpool fan wanting to get the inside story on one of the most popular players in the modern era. More Info
A must for anyone who loves food and loves Liverpool. With over 100 recipes from local restaurants, including celebrity chefs Simon Rimmer and Jamie Oliver. More Info
John Lennon tribute magazine from the Mirror collection is full of photos of john lennon form the Mirror archives. More Info
Few people know about the major role played behind the scenes by Geoff Twentyman, the club's chief scout from 1959 to 1984. More Info
Heard the one about Gazza and the gorilla? Or Shearer and the famous phantom intruder? Ian Snodin's book inlcudes some of the funniest football tales you'll ever hear. More Info
A fascinating, factual account of the lives of the Fab Four - a magical history tale of Merseyside's Mop Tops. More Info
