The Sean McGuire column for the Liverpool Daily Post

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Sean McGuire: Clubs must follow United example or be left behind

LIVERPOOL’S failure to do a multi-million pound deal with Aston Villa or Saudi Telecom this summer is an indication of how much catching up the club has to do on the commercial front. Read

Sean McGuire: Don’t let Olympic sports’ raised profile be lost in the coming weeks

THE Olympics has provided its usual four-yearly insight into sports that for the other 206 weeks of the four-year cycle are largely forgotten about. Read

Same old Olympic hype rings so hollow

THE long seven-year wait will end tomorrow as the Olympic Games will open in Beijing. The city has been the most controversial host city for a generation, since Moscow in 1980, and it has been dogged by criticism from the moment it was awarded the honour in 2001. Read

Final victories matter most to dominant Saints

QUIETLY, St Helens RLFC have manoeuvred themselves into a dominant position in the rugby league season. Read

Prudence, not panic, is name of buying game

EVERTONIANS should not despair just yet at the lack of signings for the new season. Read

Developing and pushing the Everton brand is crucial

THE legacy of former Everton chief executive Keith Wyness will not become apparent for at least a couple of years yet. Read

Sean McGuire: Will airing Liverpool FC's dirty linen in public wash at Anfield?

IT isn’t clear whether one of Liverpool’s owners has made a right Hicks of the situation or is executing a carefully-devised plan. Read

Sean McGuire: Winners aren’t always first

THE London Marathon has never really been about the first person to cross the line. Read

Sean McGuire: RFU party games

THE latest England rugby union party game came to an end yesterday. Read

Sean McGuire: Lost chance to start season with a bang

RUGBY fans expect a bang not a whimper, but there was no doubt what they got on the opening weekend. Read

SEAN MCGUIRE: Sweeping differences in show of fan power

FAN power is all the rage at the moment, from Anfield to Accrington, but the demands on the individual fan illustrates the gulf between the European elite and a club struggling in the bottom half of League Two. Read

Sean McGuire: Bowled over by American hype

THE Super Bowl is the most over-hyped sporting event on the planet. Read

Sean McGuire: Romance of FA Cup all but over

IT’S not just David Moyes who is glad to see the back of the FA Cup third round Saturday. Read

Sean McGuire: Transfer destinations - the key is all in the name

THE transfer window is always an exciting time and inside clubs it can be also be a frantic time. Read

Sean McGuire: Slur overshadows Aussies’ style

THE fantastic way in which Australia claimed their 16th consecutive Test win to clinch a series win was a real sporting highlight. Read

Sean McGuire: What do England fans base expectations on?

BOOING used to be reserved for villains – real or pantomime – so it is bemusing that so many people jumped on the bandwagon last weekend. Read

When tough calls have to made, ideals may ebb away

ARE Ebbsfleet FC on the information superhighway to success or the rocky road to ruin? Read

Take commotion in your stride, Brian

POOR Brian Ashton, a decent bloke by all accounts, must be pulling the long knives from between his shoulder blades and pondering the meaning of loyalty when he wakes up this morning. Read

Franchises prove loyalty and location matter little

THE ‘f’ word still arouses more anger and disgust than any other in British sport. Far worse than diving or bung or drugs, it is ‘franchises’ that causes the blood to boil of traditional fans. Read

Young Brit guaranteed a far less taxing ride

THE rumours about Lewis Hamilton and his love of cuckoo clocks has overshadowed much of the second half of the Formula One season. Read

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